Did you know that we spend more than $26 billion annually on floral products? In the U.S., there are more than 23,000 establishments in floral industry, which includes florist establishments, wholesaler, and floriculture growers. This industry has employed more than 83K people in total.
And did you know that 80% of the flowers available in the U.S. are imported from other countries? Out of all the flower exporters, Colombia and Ecuador are the top 2 countries that export their flowers to the U.S. Whereas in the U.S. itself, most of the locally grown flowers come from the state of California.
Being in the flower industry is probably not the easiest job. In fact, 45% of the flowers grown for sale are discarded before they even make it to the flower shop! This is to ensure that by the time the flowers get to the flower shop, they can still everyone can make beautiful flower arrangements and by the time they send it to you or your loved one, you can still enjoy those beautiful flowers.
Interestingly, most of the flowers bought in the U.S. are used as outdoor bedding/garden plants (46%), which beats the fresh flowers used as decorations by 12%. There is also a decent chunk of the flowers being used for flowering/green houseplants purposes.
Women, by far, is still the main buyer of flowers (79% vs. 21% of men). When it comes to gardening, most men tend to spend their time whacking weeds in the garden. Thirty-seven percent of the flowers bought are used as gifts, mostly during Christmas, Hanukkah, Mother’s Day, and Valentine’s Day.
Want to know more about the flower industry? Read our infographic here.